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The Riviera of the West

Santa Barbara is known for its world-class wineries, but also for its postcard-beautiful beaches, Stearns Wharf and an astounding number of must-see attractions. Begin your Santa Barbara travel guide with the city’s most popular beach, East Beach - a must-see, impossible to miss. Other attractions include the world’s largest private holding of important original manuscripts and documents, Karpeles Museum; world-class art galleries; gardens and parks, and much more.